The Bestselling Cool-Its Just Got Better!

Teens, guess what? Your all-time favorite Cool-Its body spray colognes are better than ever—still with the same vibe, still at the same budget-friendly price of ₱160, but now with a new technology! Personal Collection is giving its bestselling Cool-Its line a fresh upgrade so that you’re ready to keep smelling good, feeling fresh, and angat sa lahat being you!

Why Smelling Good is a Big Deal

Let’s be real—nobody likes bad odors. Commute smells, pawis from PE class, crowded hallways, food court vibes… lahat ‘yan, pwedeng maka-apekto sa confidence mo. That’s why smelling good isn’t just about hygiene—it’s also about:

  • Confidence Boost – Walking into class or hanging out with friends feels so much better when you’re fresh.
  • First Impressions – Make your cutie crush notice you with your oh-so-bango scent!
  • Self-Expression – Just like your OOTD or Spotify playlist, your fragrance says who you are.

Cool-Its makes sure you can express yourself, stay fresh, and feel great all day long!

Teens = The Future of Fragrance!

Fun fact: Did you know teens like YOU are actually shaping the fragrance industry?

Around the world, Gen Z and teens are fueling a fragrance boom¹. Fragrance was the fastest-growing beauty category in 2024, even outpacing skincare and makeup². In fact, 83% of Gen Z¹ now wear fragrance regularly, more than any other generation. Viral TikTok trends are making fragrance part of everyday teen culture³.

Here in the Philippines, the fragrance industry is booming, too. The perfume market was valued at USD 178 million in 2024 and is set to nearly double by 2033⁴. Another study shows it could even hit USD 702 million by 2030, growing at a strong 13.9% CAGR⁵.

Translation: smelling good is no longer a luxury—it’s a teen essential. And Cool-Its is here to keep it fun, trendy, and affordable!

Meet the New & Improved Cool-Its with FreshLock™ Technology

So what makes the bestselling Cool-Its even better?

Magpasalamat tayo sa FreshLock Technology! Ito ang special upgrade that helps block everyday odors like pollution, food, amoy-araw, and pawis, para confident ka around family, classmates, and your barkada.

No more kaba when someone leans in close—andyan ang Cool-Its!

Cool-Its also now goes gourmand, meaning scents inspired by sweet treats, fruits, and flowers—super love ito ng Gen-Z worldwide! These notes give you a playful, comforting, and oh-so-yummy fragrance experience.

Here’s the new lineup (collect them all!):

Cool – Fresh berries + apple, balanced with jasmine, and grounded in amber and musk. Perfect for the chill, kalmado vibe just like when you’re listening to your favorite song.

Buy Cool-Its Cool.

Sweet – Orange, raspberry, and rose wrapped in vanilla and sandalwood. Sweet girl energy unlocked.

Buy Cool-Its Sweet.

Witty – A mix of green notes, cassis, and pear with rose and violet. For the quirky and smart vibe.

Buy Cool-Its Witty.

Bubbly (NEW!) – Bursts of mandarin and grapefruit with jasmine and nectarine, finished with amber musk. Your go-to for fun, energetic days.

Buy Cool-Its Bubbly.

Pro Tips: How to Make Your Scent Last Longer 

Want your Cool-Its to last from first bell to after-school hangout? Ganito lang yan:

  • Spray on pulse points (wrists, neck, behind ears)—your body heat helps release the fragrance.
  • Layer with lotion first (unscented or matching) so your skin holds onto the scent.
  • Spritz lightly on clothes or hair for extra staying power.
  • Don’t rub your wrists together—nakakasira siya ng fragrance molecules. Just let it settle.

Your Vibe, Your Fragrance, Your Cool-Its!

Picture this:

  • You just finished PE class. Pawis na super but you know your crush is in the next class.
  • Off to a group project but galing ka sa cafeteria. How to deal with amoy-ulam at amoy-usok?
  • Kapag kasama ang barkada—from school programs to mall hangs—and wanting to stand out.

Cool-Its keeps you fresh and confident through it all!

And get this—₱160 lang siya! Kaya pakyawin na all 4 bottles and mix and match para may Cool-Its signature fragrance ka that matches your personality and vibe—without breaking your allowance.

So whether you’re the Sweet, the Cool, the Witty, or the Bubbly one in the barkada, there’s a Cool-Its made just for you. Same vibe. Same price. But now with the better, odor-fighting freshness teens like you need.

Smell good, stay fresh, and own your fragrance with Cool-Its! Yass to freshness, yass to Cool-its!

The new Cool-Its is available now! Aside from PC Starter and PC branches nationwide, you can also shop from these e-commerce platforms:
Lazada

Shopee 

Tiktok

But you can get Cool-Its and other Personal Collection scents for up to 25% off when you sign up as a PC dealer and start your own business. Register for free today!

¹(2023) Gen Z Accounts for the Highest Bump in Fragrance Usage, Circana Reports. Circana. https://www.circana.com/post/gen-z-accounts-for-the-highest-bump-in-fragrance-usage-circana-reports

²Nesvig, Cara (2025). Is Fragrance the New Skincare? Byrdie. https://www.byrdie.com/is-fragrance-the-new-skincare-11712827

³(2025) TikTok is changing the perfume business. The Economist. https://www.economist.com/culture/2025/04/24/tiktok-is-changing-the-perfume-business 

⁴(2025) Philippines Perfume Market Research Report: Forecast (2025-2030). MarkNtel Advisors. https://www.marknteladvisors.com/research-library/perfume-market-philippines.html

⁵Philippines Perfume Market Size, Share, Trends and Forecast by Perfume Type, Category, and Region, 2025-2033. IMARC. https://www.imarcgroup.com/philippines-perfume-market

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